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Eating real food should be more accessible, because when we dine well we live well. This has been the philosophy behind Greensbury since the company was founded in 2007.
Founder Todd Horowitz has been in the meat and seafood industry for decades; he’s worked in the wholesale market long before the USDA began labeling our food organic.
Traveling through California, Todd discovered a small farm producing grass-fed beef and purchased his first grass-fed steak. That evening he cooked two steaks side-by-side: one grass-fed and one grain-fed. Paying close attention to each steak, he noticed a stark contrast in the cooking and the taste.
Todd took to traveling the US searching for like-minded farmers and ranchers, researching the grass-fed movement. He purchased cattle and chickens from an Amish farm in Pennsylvania. This marked the beginning of the Greensbury journey.
Today, we’re a leading driver of the contemporary grass-fed movement. Greensbury has formed a partnership with one of the country’s largest suppliers of organic grass-fed beef, Rastelli Food Groups. Together, Greensbury and Rastelli share a vision: raising organic grass-fed cattle in a way that is sustainable, humane, and consistent in taste and quality. Our organic meat and grass-fed beef is free of hormones, steroids, and antibiotics.
Our focus is simple: we produce the best meat and seafood possible, and we’re involved every step of the way. With 65 in-house employees and two additional Rastelli employees, our efforts toward quality and sustainability is at the forefront of the process. Close attention is paid to cutting, vacuum sealing, and boxing of the meat. We only use natural enzymes and the meat is wet aged for 21-28 days. Meat produced by Greensbury is audited twice, once in Nebraska and once in New Jersey, and each box of Greensbury meat and seafood has been handled with great care.
Our organic meat satisfies all USDA organic regulatory standards. This means our cattle have year-round access to the outdoors, are never subject to genetic engineering, are fed certified organic feed, and raised on certified organic land.
Our cattle are raised on small, family-run farms where they enjoy a grass-fed and grass-finished diet. They freely roam and are fed only grass and forage for their entire lives.
Our cattle live their lives the way nature intended. They spend the duration of their lives freely roaming on open pastures and are even provided with optional shelter in cases of inclement weather.
Our chickens are raised on feed that is made entirely from plant materials and free of animal by-products.
Our seafood is sourced from oceans and fisheries that are certified sustainable by the Marine Stewardship Council (MSC) or rated either “Green” or “Yellow” by the Monterey Bay Aquarium Seafood Watch.
Our animals are raised in a manner that conserves natural resources and biodiversity using systems and techniques that conserve and protect the environment.